Putting it on Paper - Book Review
"Dawn Josephson, author of 14 books, has written a
fantastic author resource with her latest book Putting it on
Paper - The ground rules for creating promotional pieces
that sell books. This book discusses the development and
use of contents within a media kit, and other marketing
materials. From cover letters, press releases, book reviews,
bios, sell and catalog sheets to articles - Dawn covers it all.
Each chapter concludes with two brief, but very helpful
sections. 'Frequently Asked Questions' is an essential
ingredient to this well-rounded book because it touches on
creativity and exceptions to the rule. Her section 'Key Points'
acts as a summery to the main ideas within the chapter.
There are many excellent samples of actual promotional
pieces, which give authors a variety of choices and ideas to
use in creating the content for their own marketing
materials. The samples are also precluded with notes on
the construction of the piece so that the reader can fully
understand the purpose of each opening, paragraph or
by-line. Dawn shows many ways to tweak text for each piece
and then closes with how to present promotional materials
to various markets.
I really enjoyed the thought provoking quotes she used
throughout the book and felt Putting it on Paper was quite
inspirational. As an author who has spent a year of intensive
marketing research and hands on application, I can say that
several of Dawn's tips are unique and I cannot wait to try
them. The information on multiple press releases, mock
book reviews and catalog sheets were particularly helpful
for my own applications.
I highly recommend this useful book to any author who is
facing book promotion. Putting it on Paper will certainly help
authors get noticed."
Publisher: Ground Rules Press
Author: Dawn Josephson
~ Lillian Brummet - Book Reviewer - Co-author of the book Trash Talk, a guide for anyone concerned about his or her impact on the environment Author of Towards Understanding, a collection of poetry.
One of Italy's most popular authors and creator of the Inspector Montalbano series, Andrea Camilleri has died at the age of 93.
Camilleri, who was born in Sicily in 1925, was taken to hospital in Rome in June after going into cardiac arrest.
The author had written a handful of historical novels when, in 1994 at the age of almost 70, he wrote The Shape of Water, the first book starring his now famous Sicilian detective. Set in the fictional town of Vigata, Camilleri was originally going to call his central detective The Commissioner, but decided to pay tribute to the Spanish writer Manuel Vázquez Montalbán, the Spanish author of novels about the investigator Pepe Carvalho.
Saying that the event "has grown exponentially since its launch," the American Booksellers Association is taking over management of Independent Bookstore Day, which began as California Bookstore Day in 2014 and became a national event the following year, Bookselling This Week reported. IBD program director Samantha Schoech will remain in her position and work closely with ABA on planning and promoting the event.
Cressida Cowell, author and illustrator of the How to Train Your Dragon and The Wizards of Once series, as well as author of the Emily Brown picture books, has been named the new Waterstones children's laureate. The Waterstones Children's Laureate is managed by BookTrust, as the UK's largest children's reading charity, and sponsored by Waterstones.
She unveiled her new charter, stating that every child has the right to:
1. Read for the joy of it
2. Access NEW books in schools, libraries and bookshops
3. Have advice from a trained librarian or bookseller
4. Own their OWN book
5. See themselves reflected in a book
6. Be read aloud to
7. Have some choice in what they read
8. Be creative for at least 15 minutes a week
9. See an author event at least ONCE
10. Have a planet to read on
New library borrowing figures from the US show how far England is lagging behind other countries because of its facilities' falling book stocks, according to new analysis from library campaigner Tim Coates.
Using statistics from the Institute of Museums and Library Services, ex-Waterstones boss Tim Coates produced a chart showing English book loans have plummeted year-on-year since 2009/10 while American numbers remain relatively stable...
Lesley Nneka Arimah has won the 20th edition of the Caine Prize for African Writing for her short story 'Skinned'. The prize was launched in 2000, and is awarded annually to an African writer of a short story published in English. The winner receives UK£10,000 prize money, and each shortlisted writer also receives £500.
Arimah is also the author of the 2017 story collection What it Means When a Man Falls From the Sky
Publishers are holding their breath to see if President Trump's decision to postpone the imposition of 25% tariffs on $300 billion worth of goods imported from China will become permanent.
The new tariffs, which included books, were proposed this spring. But after meeting with China President Xi at the G20 conference this weekend, Trump agreed to delay any new tariffs as part of an effort to restart trade talks. In his speech, Trump said new tariffs have been delayed "for the time being."
After Angie Thomas requested that she not be tagged into negative reviews of her books on social media, she has received a torrent of abuse.
History has yet to find the book that is universally adored – or the author who enjoys reading bad reviews. While Angie Thomas has topped the charts and scooped up armloads of awards for her two young adult novels, The Hate U Give and On the Come Up, her recent request that book bloggers stop sending her their negative reviews saw her on the receiving end of a wave of vitriol....
At dozens of barbershops and laundromats across the United States, the sound of children reading aloud mingles with the buzz and snip from barbers' tools or the din of washers. Makeshift shelves and crates hold books featuring cartoon characters, stories about pigeons or the capers of superheroes.
This developing movement, supported by nonprofit groups, entrepreneurs, libraries and community fund-raising, is redefining the borders of traditional neighborhood public libraries by creating literary spaces in places where children find themselves with time on their hands.
It is bringing the book to the child, instead of the child to the book...
With concern in the library community continuing to grow over their ability to provide access to digital content, the Council of the American Library Association yesterday passed a resolution to ramp up its advocacy efforts—including taking the issue to Congress.
The "Resolution on E-Book Pricing for Libraries" was adopted and brought to the ALA Council by ASCGLA (the Association of Specialized, Government and Cooperative Library Agencies), a division of the ALA. The resolution references efforts in Canada to alert the public to the problems of licensing digital content from publishers, and proposes to create a new joint working group to more directly confront the issues in the U.S.
Amazon sells substantially more than half of the books in the United States, including new and used physical volumes as well as digital and audio formats. Amazon is also a platform for third-party sellers, a publisher, a printer, a self-publisher, a review hub, a textbook supplier and a distributor that now runs its own chain of brick-and-mortar stores.
But Amazon takes a hands-off approach to what goes on in its bookstore, never checking the authenticity, much less the quality, of what it sells. It does not oversee the sellers who have flocked to its site in any organized way.
That has resulted in a kind of lawlessness. Publishers, writers and groups such as the Authors Guild said counterfeiting of books on Amazon had surged. The company has been reactive rather than proactive in dealing with the issue, they said, often taking action only when a buyer complains. Many times, they added, there is nowhere to appeal and their only recourse is to integrate even more closely with Amazon...