Review: eBook Secrets Exposed
If you want to make a lot of money with your own eBookand you only read one book on the subject in the next12 months, I strongly recommend that it's 'eBookSecrets Exposed' by Jim Edwards and David Garfinkel.
The authors are both well qualified in this area. JimEdwards has written five best-selling eBooks(including 'The Lazy Man's Guide to Online Business' and'33 Days To Online Success').
David Garfinkel is considered by many to be theworld's greatest copyrighting coach. He's anaward-winning business journalist and is also theauthor of several best-selling eBooks, such as'Advertising Headlines That Make You Rich' and 'KillerCopy Tactics'.
There have been so many books on this subject that Ireally couldn't imagine how this book could addanything new.
But I have never before seen an eBook that explainsso clearly how to do it. I got the feeling that you couldliterally walk in Jim Edwards' footsteps and get thesame results he did (over 4,500 eBook sales in 9 months).
What makes this book very readable and enjoyable is thatit's simply a long interview - David Garfinkel asksthe questions and Jim Edwards gives the answers.
The book is packed with so many 'insider tips' that'sit's difficult to know where to begin, but one of themost valuable tips is how to find out - before youwrite your book - if there's a market for it.
You do this by following Jim Edwards' 5-Step 'UltimateeBook Success Formula'. The formula allows you to findout if there's a target audience that is alreadyactively looking for the information you're about tosell online. And if so, if they are prepared to payfor it.
One of the interesting things you'll discover in thisbook is that competition is actually good for youreBook.
If you come up with an idea for an eBook and you findthat there are no competing books, you need to getworried - it means there's probably no market for thatidea.
But if there are books competing with yours, you're onsafe ground - you know you have a market.
And don't be put off by competition: anyone who isserious about a particular subject will buy at least 4or 5 books on that topic.
Many eBook authors who make big money quickly withtheir eBooks do resale rights. Instead of making $29per sale, they're making $99 per sale. As you can see,resale rights can get you into serious money veryfast.
But there are definite pitfalls with resale rights(such as finding out a few months later that yourcherished information product has become a freeeBook). If you want to avoid these pitfalls, you needto read Section 2 carefully.
You might think that best-selling eBook authors don'tbother with affiliate programs. Wrong!
Jim Edwards shows you that one of secrets to makingmoney with your eBook is to load it up with back-endaffiliate links. But there's a right way to do this anda wrong way (more about this in Section 5).
But the real secret to how Jim Edwards made over$40,000 in one month from a single eBook is jointventures - finding people with lists of 10,000 or even100,000 and getting them to do a personalrecommendation to their readers.
On the Internet it's not products that make money,it's lists (products don't sell, lists do). Or as JimEdwards puts it: 'the power is in the pipes, in thedistribution'.
Let's say your eBook is priced at $29 and you findsomeone with a list of 10,000 and they do a mailingthat results in 3000 people turning up at yourwebsite.
And let's say that those 3000 visits result in 90 to 180sales - you and your joint venture partner are suddenlymaking thousands of dollars in a few days.
Jim Edwards shows you exactly, step-by-step, how toset up a joint venture. He even shows you the exactsame letter that he used to set up joint ventures forhis book 'How To Write and Publish Your Own eBook in alittle as 7 Days'.
One of the keys to making joint ventures work is whatJim Edwards calls 'the Santa Claus technique' (more onthat in Section 2).
A question many people have is how to price theireBook. And it's crucial that you get this right. InSection 4 Jim Edwards reveals his 'pricing formula' -a very clever way to find your eBook's 'breakpoint' orequilibrium.
There's another very valuable tip in Section 17 - 'MySecret Method For Slashing Refunds' (this tip on it'sown could be worth the price of the whole book).
This is the best book on eBook publishing I've read inthe last 18 months - in fact, while reading it, I cameup with the idea for my next eBook!
You can get your copy of 'eBook Secrets Exposed' at:http://www.freezineweb.com/ese.html
Michael Southon has been writing for the Internet for over 3
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Todd Bol, founder and executive director of the Little Free Library who "spent much of the last decade working towards his vision of a world where neighbors know each other by name, and everyone has access to books," died October 18. He was 62. LFL noted that he "was heartened by the network of more than 75,000 Little Free Library stewards around the world dedicated to literacy and community." LFLs now exist in 88 countries.
In 2009, Bol "hammered together the first Little Free Library. Then he built a movement around it," the Star Tribune wrote, adding that he "believed the now-ubiquitous little boxes of books--and the neighbors who cared for them--could change a block, a city, the world. So he brought them to front yards all over, often installing them himself."
Nearly a dozen San Francisco bookstores received a special gift from the city this week $103,000 in total grant money to help them through a time when books can be delivered to one's door at the click of a mouse.
And that's exactly why the funding is so important, says Joaquin Torres, the director of the Office of Economic and Workforce Development. "There's nothing online that can recreate the experience of walking into a bookstore the art you see on the walls, the performances that take place, the cultural conversations," he said...
The money is part of the Bookstore SF Program, a pet project of the late Mayor Ed Lee, aimed at funding bookstore "revitalizations" that emphasize their roles as social hubs rather than simply places to purchase reading material...
The Crown Publishing Group has joined the Random House Publishing Group in a newly-combined division reporting to current Random House president and publisher Gina Centrello, who has been named president and publisher of the new supergroup, Penguin Random House US CEO Madeline McIntosh wrote today in a letter to staff. As a result of the merger, Maya Mavjee, president and publisher of Crown, will leave the company at the end of the year. The imprints will retain their distinct editorial identities, McIntosh continued in the memo, and the change is effective immediately.
At least for the moment, the two groups will retain their existing names: the Crown Publishing Group and the Random House Publishing Group. The change has no impact on PRH's other adult publishing groups, the Knopf Doubleday Publishing Group and the Penguin Publishing Group, or its two children's divisions.
Anna Burns won the 2018 Man Booker Prize for her third novel, Milkman. Burns, 56, is the first writer from Northern Ireland to win the Booker. She accepted the prize tonight at a lavish ceremony in London.
Burns's dark, experimental novel is about a bookish 18-year-old girl caught up in the Troubles in Northern Ireland. Originally set to be published in the United States next fall, Graywolf Press announced tonight that Milkman will be released on Dec. 11.
The New Academy Prize in Literature 2018 has been awarded to Guadeloupean author Maryse Condé. She is the author of about 20 novels, including I, Tituba, Black Witch of Salem; Tales from the Heart: True Stories from My Childhood; Windward Heights; Victoire: My Mother's Mother; and Who Slashed Celanire's Throat?
The New Academy Prize in Literature was created earlier this year by more than 100 Swedish writers, actors, journalists and other cultural figures in response to the Swedish Academy's decision not to award a 2018 Nobel Prize in Literature in the wake of a highly-publicized scandal. The New Academy will be dissolved in December.
A spate of global phishing scams attempting to access agencies' and publishers' manuscripts and other sensitive information prompted Penguin Random House North America to issue an urgent warning to all staff.
The PRH email was circulated with the subject line "Important: New Phishing Alert" and reads: "We have recently seen an increase in attempts to steal our manuscripts. This has occurred in multiple locations across the globe. The individuals attempting to access these manuscripts have a sophisticated understanding of our business. We need to protect ourselves from these threats."
The Bookseller understands PRH UK has been similarly targeted, with fraudsters posing as literary agents and foreign-rights staff from seemingly legitimate email addresses. Other houses have also been affected. Pan Macmillan revealed it had also been targeted by scammers trying to access manuscripts, and has issued an internal briefing to staff. The head of another global publisher said that while there have long been scams targeting confidential information such as contracts, seeking manuscripts is a new development.
The deadline is approaching to cast votes for the USA's best-loved novel. To date, more than 3.8 million votes have been cast.
Organizers of The Great American Read have released a Top 10 list of the leading candidates. The winning book will be revealed in the "Grand Finale" episode on October 23 on PBS stations nationwide.
Viewers can vote for their favorite titles each day through October 18 via Facebook, Twitter, text and phone. Click the link below for full details.
The Top Ten are:
Chronicles of Narnia series
Gone with the Wind
Harry Potter series
Lord of the Rings series
Pride and Prejudice
To Kill a Mockingbird
The number of self-published books topped the 1 million mark for the first time in 2017, according to Bowker's annual report on the number of ISBNs that were issued to self-published authors. The total number of ISBNs issued last year rose 28% over 2016, to 1,009,188.
It is important to note that these figures represent book editions not book titles - for example, a book that is published in three different formats (say hardcover, paperback and audio), would count for three ISBNs.
The gain was due entirely to the increase in the number of print ISBNs issued by Bowker last year: 879,587, an increase of 38% over 2016. The number of ISBNs issued for e-books released by self-published authors fell 13% from 2016, to 129,601.
While Bowker noted that the 2017 decline is the third consecutive year the number of ISBNs issued for e-books fell, the drop is more likely due to authors moving to Amazon's KDP self-publishing platform than an overall decline in the number e-books that were self-published last year. Because KDP uses Amazon's own ASIN identifiers rather than the industry standard ISBNs, KDP's titles do not appear in the Bowker data. Amazon does not disclose the number of KDP titles that it releases annually.
The finalists for the National Book Award are in, and this year, there's more of them than ever before.
For 2018, the National Book Foundation has added a new category for translated literature, in what seems to be an attempt to push back against the idea that Americans don't read books from other countries. It doesn't spotlight only unfamiliar names, though: The finalists in this category include Trick, translated by Namesake author Jhumpa Lahiri, who has written extensively about her decision to begin reading and writing in Italian after years of being celebrated for her beautiful English sentences.
Handbags, briefcases and ties can be checked out for up to three weeks at a time at the Riverside branch of the New York Public Library, as part of a pilot program dreamed up by Michelle Lee, a young adult librarian...